Jim Green

Markets are created when something is provided that didn't exist before. Markets explode when that capability becomes compelling - e.g., the new offering becomes dependable and usable by a large volume of people who derive significant value from it. Web services does the latter. It will cause business use of the Internet, both external and internal to companies, to explode. Assessing the Hype Why is this the case? What significant value will organizations derive from Web services? Most of the answers to these question can be found by examining the current state of the integration market. The use of networks to exchange information between applications and companies is referred to as "integration." It's a market, and unfortunately, it's complicated. The data is in different formats, in different places, accessible through complex interfaces, and exchanged by transfe... (more)